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smtp server

There are numerous online business to try and starting your own mail server is one of them. We can see many entrepreneurs trying to build their own SMTP server. How much does it cost to build your own Server? What is the purpose of building one, when there are many options to provide email address for your clients? This article is about the SMTP server and why you should plan accordingly before investing your money.

What is SMTP server?

You can send email through a software called as an email client. In a client, there would be two important functions one is to push the emails to the server and other could be, pull the emails from the server. For pushing your emails, we need a server or client which uses protocol functions which is called as simple mail transfer protocol or just SMTP. You would have a server name separated by dots to connect with SMTP server and to receive the emails you must provide POP3 server. Now I hope you can understand the difference between POP3 and SMTP server.

Check on your competitors

In any business, before investing money identify who would be your competitors and what returns can you get when you target your customers.  There are already big players in the market like Google, Outlook and Facebook. They have already invested billions to provide service to the internet users. So, competing with them would be a tough task and may not be that easy. For marketing your server, you must hire SEO professionals who must have strong skills to promote your services online and bring more traffic.

Maintenance Costs

You must understand starting a server is not an easy task. It requires 24/7 maintenance and you must keep working hard until you succeed. You must hire at least 5 to 10 people to maintain the server. Identify your investment and cost involved to promote your website online. There should be possible returns year after year and you must feel satisfied to run this business. No income means you  might go bankrupt soon.

Target Buyers

Identify the crowd with whom you want to sell this service. There are many potential buyers who want a private Mail server. If you can get the best clients, then you can make money month after month but you must keep your clients happy providing quality service.

Upgrading your Software

Recently we heard many people using Microsoft server 2003 which is very outdated. It’s time to upgrade your mail server, because it can be easily hacked and there are lot of security issues with it. Lots of new customer prefer using the newest software available in the market and they don’t want old stuffs for higher costs. http://spammer.ro can help you with that.

Spam mails

If you start your own email server and you must be careful with the spam. When you send email to somebody, it might be stored in the spam folder and you may not get any response from the other party.

What you can do then?

Work as an associate/Affiliate for the big players. You can help Google Apps and Outlook for business. You can earn commission as part time from the big players and its recurring income also. Zoho also provides email server facilities to its customers, why not be an affiliate or provide those services to the people who wants them. So, starting your own mail server may not be possible and it’s a big NO.